I Learned Marketing the Hard Way. You Get the Easy Version.
My name is Michael Cocan. I've spent over a decade in the deep end of the marketing pool: direct-to-consumer e-commerce, where brands live or die by the math. I've managed millions of dollars in ad spend, built email programs that drive a third of a company's revenue, and helped take brands from a few hundred thousand a year to seven figures. In that world, there's nowhere to hide. Every dollar in has to bring more dollars back, or you're done.
Growth Loom exists because of what I saw when I looked at how that same industry treats contractors.
Michael Cocan
Founder, Growth Loom
The Marketing World Has a Contractor Problem
Somewhere along the way, marketing companies figured out that local business owners are easy targets. You're busy running jobs. You don't have time to learn what a "funnel" is, and you shouldn't have to. So they sell you retainers you can't evaluate, reports you can't read, and results nobody's accountable for.
I've been inside this industry for a long time. I've seen the agencies charging contractors $2,000 to $5,000 a month for work that takes a few hours. I've seen the young hotshots fresh off a weekend course selling "AI-powered growth systems" they've never run for a real business. I've seen good, hardworking owners burn tens of thousands of dollars and end up worse than they started, because the person cashing the check never had to make the math work.
Meanwhile, the actual problems killing most contractors are almost embarrassingly simple. The phone rings and nobody answers. The website takes nine seconds to load. The last customer never gets asked for a review. The customer from two years ago forgot you exist.
None of that requires a genius. It requires a system.
So I Built the Thing I'd Want If I Swung a Hammer for a Living
In e-commerce, we obsess over capturing every possible dollar from the attention a brand already has. Speed, follow-up, reviews, reactivation. It's not glamorous. It's plumbing. And it's exactly what the big franchises figured out decades ago, which is why the franchise guys in your market always seem to have their act together. They're not better at the trade than you. They just paid $150,000 and 8% of their revenue forever for systems that don't leak.
Growth Loom is those systems, built with the same standards I hold for brands spending millions, priced so a one-truck operation can afford them. A website with a job to do. Missed calls that get a text back in seconds. Reviews that stack up while you work. Past customers who come back. All of it running without you touching a computer.
$297 a month. No contracts. No setup fees.
If you can text, you can run it.
How We Do Business
Simple beats clever.
If a system needs a training course to use, it's a bad system. Everything we build works from your phone.
Results you can count.
Not impressions. Not "brand awareness." Calls captured, reviews earned, customers back through the door. Things that show up in your bank account.
Earn it every month.
No contracts, because locking you in means we stopped having to be good. You stay because it works.
Respect for the work.
You built your business with your hands. You shouldn't have to hand 8% of it to a franchise or $4,000 a month to an agency just to keep the phone ringing.